Techniques of social influence : the psychology of gaining compliance | Kementerian Pendidikan, Kebudayaan, Riset, dan Teknologi

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Techniques of social influence : the psychology of gaining compliance

Dolinski, Dariusz - Personal Name;

This accessible text provides an overview of different social influence techniques, which people use in order to make others meet various requests, suggestions and commands. Author Dariusz Dolinski does not merely describe these techniques, but also explores the research behind them: how do we know that they work, and under what conditions are they more or less likely to be effective. A perfect introduction for psychology graduates and undergraduates studying social influence and persuasion, this original text will also appeal to scholars and students in neighboring disciplines, as well as interested practitioners in the field of sales and marketing.

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Series Title: -
Call Number: 302.13 DOL t
Publisher: New York : Routledge., 2015
Collation: VIII, 187 p.
Language: English
ISBN/ISSN: 9781138815179
Classification: 302.13
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Social influence
Specific Detail Info: -
Statement of Responsibility: -

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978-1-138-81517-9
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